WhatsApp Business is a communications app intended for small businesses around the world. The function is similar to the regular App with the exception of the extra features it has, that are specifically designed for small businesses around the world.
You simply need to download the app like you would other apps, from your smartphone’s app store. WhatsApp Business is available on iPhones (iTunes stores) and Android (Google PlayStore) smartphones. The best part is that it can coexist with the regular app on your smartphone. Downloading APKs from other sources outside the official app stores is not advisable, for security and copyright reasons.
Communication is the very soul of doing business online. In addition to email, there are a lot of other apps out there that enable you to connect with your customers. One of such is WhatsApp Business app. There are over a billion WhatsApp accounts around the world. This makes it very useful to businesses.
The app for SMEs is free to download and use. The API for medium and large enterprises is paid for through partners.
You can make use of a landline for your Business account by choosing the voice authentication option, instead of a text message. Some might prefer a landline to a mobile number, for business use.
One key difference is the Business app allows the user to create a Business Profile. The profile would include the Business Name, Address, Description, Email address and Website.
Quick Replies: let you save and reuse messages you frequently send so you can easily answer common questions in no time.
Automated Response: you can configure either an autoresponse for when the business is not open or an automated greeting for when a customer sends a message for the first time.
Labels: contacts and chats can be labelled in a way that makes them easy to identify and manage.
WhatsApp Business is available to iPhone users on iOS through Apple’s iTunes Store.
You can add the company’s address/location while setting-up the business profile in the app.
As of August 2019, this is not possible but there is a chance this would be a feature for the future.
The API is designed for Medium and Large Business Enterprises. It can be accessed through any of over 40 global communications providers from across the world. Some of them are Lithium, Conversocial, Clarabridge, Freshworks, RingCentral Engage Digital, LivePerson, Take, Yalochat, Smooch, Brand Embassy, Sparkcentral, BotMaker, Whatsquare, Movile, Hubtype, Saunier, Infobip, Facelift, MessengerPeople, Zendesk, and many more.